Joe Franco
ISSA Certified Personal Trainer

My Certifications

ISSA Elite Trainer

The ISSA Elite Trainer credential is awarded to accomplished ISSA Certified Trainers who have proven their competence in personal training and developed expertise in two additional areas of specialization. With scientific backing and practical application in the areas clients need help with the most, this credential proves that extensive education equals results.

ISSA Certified Elite Trainer

ISSA Certified Fitness Trainer

It's no secret - fitness training has been proven to prevent disease, strengthen your health and improve your confidence and outlook on life. As a certified fitness trainer, I'm deeply trained in everything from muscle mechanics to flexibility and cardiovascular dynamics. So if you want to live a stronger and more confident life, I've got the training and the expertise to help you every step of the way.

Strength and Conditioning Coach

My programs are designed to help seniors, adult male, female and teens build strength, conditioning and mobility in a safe and controlled environment.

  • Learn how to build muscle safely!
  • Learn how to build strength!
  • Learn how to build stamina!
  • Learn how to build speed!
  • Learn how to improve mobility.

Nutrition Coach

As a nutrition coach, I will describe and explain the basic MY Plate for eating healthy foods.

I will also recommend my Certified Nutritionist for an in-depth nutrition plan as required.

ISSA Specialist in Strength & Conditioning

Until recently, most people believed that power athletes are born and not made. That has changed. Modern training techniques can make anybody faster, stronger, and more powerful. Athletes at all levels - from grade school to the NFL - can sharpen their competitive edge with the help of an expert trainer. As a certified specialist in this area, I can help you expand your body's capacity for challenging athletic feats while remaining strong and free from injury.

ISSA Bodybuilding Specialist

When most individuals think about the sport of bodybuilding, images of big, dumb guys grunting and throwing weight around are often conjured up. This could not be further from the truth! Serious bodybuilders are part athlete, part scientist, and part artist. As an ISSA student working towards my certification in this area, I can provide training, recovery, motivational, and nutritional strategies to help you achieve maximal muscle growth and optimize physical appearance.

ISSA Group Exercise Instructor

Group fitness is where energy, motivation, and community come together. As an ISSA student working toward my certification as a Group Exercise Instructor, I lead high-energy classes designed to make fitness fun, effective, and accessible for everyone. With expertise in up to 12 different class formats, I bring variety and structure to each session, ensuring participants stay engaged and challenged. Whether it's cardio, strength, dance, or flexibility training, I create an inclusive and supportive environment that helps clients move with confidence.

ISSA Certified Kickboxing Instructor

Kickboxing is more than just punches and kicks—it's a powerful way to build strength, boost confidence, and sharpen mental focus. As a certified Kickboxing Instructor, I create dynamic, engaging workouts that challenge both the body and the mind. With expertise in proper technique, conditioning, and class structure, I help clients of all fitness levels improve their endurance, coordination, and overall fitness—while having a blast. Whether the goal is to de-stress, get fit, or learn new skills, I bring the energy and guidance to make every session impactful.